Review and Development of Revenue Models for A Co-Creation Platform In The Furniture Sector

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Schrank, R.; Schuh, G.; Wentzel, G.; Holst, L.: Review and Development of Revenue Models for A Co-Creation Platform In The Furniture Sector. In: Herberger, D.; Hübner, M.; Stich, V. (Eds.): Proceedings of the Conference on Production Systems and Logistics: CPSL 2023 - 1. Hannover : publish-Ing., 2023, S. 428-437. DOI: https://doi.org/10.15488/13461

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Sum total of downloads: 49




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Abstract: 
Pricing is one of the most important, but underestimated tools, to enhance a company's profitability. Especially in the furniture sector, customers place a special interest in cost-efficient products and easy processes. Individualised and sustainable furniture can help to create a unique selling point and deliver real value to the customers. Therefore, a platform to create designs together is needed and can involve several stakeholders in the design and production phase. However, in order to include several stakeholders, the pricing and revenue model need to reflect individual needs and be a benefit to all. In this paper, the initial situation and potential revenue model options will be presented. Furthermore, multiple scenarios for practical use will be discovered and an overview given.
License of this version: CC BY 3.0 DE
Document Type: BookPart
Publishing status: publishedVersion
Issue Date: 2023
Appears in Collections:Proceedings CPSL 2023 - 1
Proceedings CPSL 2023 - 1

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downloads by country:

pos. country downloads
total perc.
1 image of flag of Germany Germany 21 42.86%
2 image of flag of United States United States 12 24.49%
3 image of flag of Philippines Philippines 3 6.12%
4 image of flag of France France 3 6.12%
5 image of flag of India India 2 4.08%
6 image of flag of Indonesia Indonesia 2 4.08%
7 image of flag of Hong Kong Hong Kong 1 2.04%
8 image of flag of Estonia Estonia 1 2.04%
9 image of flag of Czech Republic Czech Republic 1 2.04%
10 image of flag of China China 1 2.04%
    other countries 2 4.08%

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