People require multiple ecosystem services (ES) to meet their basic needs and improve or maintain their quality of life. In order to meet these needs, natural resources are exploited, threatening biodiversity and increasing the pressure on the Earth's ecosystems. Spatial-structural approaches are used to explain and visualise the spatial relationships and connections between areas that provide and benefit from ES. However, areas where the demand for these ES occurs are rarely considered in existing spatial approaches or equated with areas where people can use the benefits. In order to highlight the differences between these two areas, we would like to introduce the 'Service Demanding Area' (SDA) in an adapted spatial-structural approach. This approach relates SDA to already familiar ES provision and use units, namely Service Providing Areas (SPA), Service Connecting Areas (SCA) and Service Benefitting Areas (SBA) and can be used to schematically illustrate, understand and analyse the different forms of demand that can emerge. A literature review was conducted to provide an overview of the spatial mapping of ES demand. Three issues arose that should be addressed to improve the assessment of ES demand: 1) The term ES demand is not used consistently. To avoid confusion, it is important to clarify how ES demand is understood and how it differs from the other components of the ES concept (e.g. ES supply, ES potential, ES flow); 2) It is important to consider that ES demand is multi-faceted and is generated on different geographical scales, including the full range of stakeholders' perceptions, needs and desires which broadens the picture of societal demand for ES; 3) Meaningful interpretations between ES supply and demand need to be available to inform decision-makers about interventions for reducing ES trade-offs and mismatches.