Leiting, T.; Schuh, G.; Stich, V.; Frank, J.: Pricing for Smart-Product-Service-Systems in Subscription Business Models for Production Industries. In: Herberger, D.; Hübner, M. (Eds.): Proceedings of the Conference on Production Systems and Logistics : CPSL 2021. Hannover : publish-Ing., 2021, S. 719-729. DOI: https://doi.org/10.15488/11271
Zusammenfassung: | |
In the production industry, subscription business models have the potential to create long-term relationshipswhere a supplier provides a continuous value-oriented service to a customer based on digitalisation.Monetising this increase in value through pricing represents a central challenge for suppliers in subscriptionbusiness. Unlike the current dominant transactional business, the focus of pricing is on the value-in-use ofthe customer (e.g. on the increase in output for the customer). In this regard, there is so far no pricingapproach for practice that allows the linking of the performance data of the customer with the periodicallycharged price. However, in subscription businesses, such an approach is required to create win-win situationsfor the customer and supplier through continuous performance improvement. Therefore, this paper developsa novel process model for pricing of smart-product-service-systems in subscription business for productionindustries. This process can serve as basis for suppliers of subscriptions in the production industry to alignpricing with the created value-in-use. In the long term, this allows companies to systematically develop theirpricing to monetise the potential of digitalisation. | |
Lizenzbestimmungen: | CC BY 3.0 DE |
Publikationstyp: | BookPart |
Publikationsstatus: | publishedVersion |
Erstveröffentlichung: | 2021 |
Die Publikation erscheint in Sammlung(en): | Proceedings CPSL 2021 Proceedings CPSL 2021 |
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