Wirtschaftswissenschaftliche Fakultät

 

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  • Wiedmann, K.-P.; Hennigs, N.; Behrens, S.H.; Klarmann, C. (Bingley : Emerald Group Publishing Ltd., 2014)
    Purpose: There is empirical evidence that the image of organic products has a stronger effect on consumer perception than the intrinsic characteristics. Against this background, the aim of this paper is twofold; first, to ...
  • Kranich, J. (Bingley : Emerald Group Publishing Ltd., 2009)
    Purpose: This paper aims to discuss whether product research and development (R&D) in developed economies tends to be too high compared with the socially desired level. Design/methodology/approach: In this context, a model ...
  • Langner, S.; Hennigs, N.; Wiedmann, K.-P. (Bingley : Emerald Group Publishing Ltd., 2013)
    Purpose: Buying behaviour can be interpreted as a signal of social identity. For example, individuals may purchase specific cars to indicate their social status and income, or they may dress in particular ways to show their ...
  • Pfeifer, C. (Bingley : Emerald Group Publishing Ltd., 2010)
    Purpose: This paper seeks to analyse to what extent absolute wage levels, relative wages compared with colleagues, and the position in a firm's hierarchy affect workers' absenteeism behaviour. Design/methodology/approach: ...
  • Lebek, B.; Uffen, J.; Neumann, M.; Hohler, B.; Breitner, M.H. (Bingley : Emerald Group Publishing Ltd., 2014)
    Purpose – This paper aims to provide an overview of theories used in the field of employees’ information systems (IS) security behavior over the past decade. Research gaps and implications for future research are worked ...
  • Walsh, G.; Dinnie, K.; Wiedmann, K.-P. (Bingley : Emerald Group Publishing Ltd., 2006)
    Purpose - To analyze whether perceived corporate reputation and customer satisfaction are directly associated with customer intention. Design/methodology/approach - Using structural equation modeling, the study is based ...
  • Le, Dinh, T.; Rickenberg, T.A.; Fill, H.-G.; Breitner, M.H. (Hershey, PA : I G I Global, 2015)
    The rise of the knowledge-based economy has significantly transformed the economies of developed countries from managed economies into entrepreneurial economies, which deal with knowledge as both input and output. Consequently, ...
  • Kilian, T.; Hennigs, N.; Langner, S. (Bingley : Emerald Group Publishing Ltd., 2012)
    Purpose: Millennials, the Net Generation, and digital natives all represent the same, fervently discussed phenomenon, especially in the education sciences. As the terms suggest, the main idea behind this phenomenon is that ...
  • Wiedmann, K.-P.; Behrens, S.; Klarmann, C.; Hennigs, N. (Bingley : Emerald Group Publishing Ltd., 2014)
    Purpose-A deeper understanding of the key drivers of consumer wine perception is a major challenge in the domain of wine marketing. The purpose of this paper is to examine the various dimensions of customer-perceived value ...
  • Kilian, Thomas; Hennigs, Nadine (Bingley : Emerald Group Publishing Ltd., 2014)
    Purpose: Over the last few decades, corporate social responsibility (CSR) has received a large amount of attention in research and in practice. As a response to the growing awareness of and concern about social and ...
  • Braun, Sebastian; Mittendorf, Thomas; Menschik, Thomas; Greiner, Wolfgang; Schulenburg, Johann-Matthias Graf von der (Basel : S. Karger AG, 2009)
    Background: Medical studies have shown that switching to exemestane after 2-3 years of adjuvant treatment with tamoxifen is effective when looking at overall survival. No cost effectiveness study of exemestane has been ...
  • Wendlandt, Mark; Schrader, Ulf (Bingley : Emerald Group Publishing Ltd., 2007)
    Purpose - Although relationship marketing has developed into the prevailing marketing paradigm, it frequently encounters resistance from the demand side. Both management practitioners and academics indicate that at least ...
  • Hennigs, Nadine; Wiedmann, Klaus-Peter; Behrens, Stefan; Klarmann, Christiane; Carduck, Juliane (Bingley : Emerald Group Publishing Ltd., 2013)
    Although the investigation of brand extension strategies has gained importance, existing research focusses primarily on consumer attitudes to brand extensions, and to date, little research has been made on the luxury market. ...
  • Godey, Bruno; Pederzoli, Daniele; Aiello, Gaetano; Donvito, Raffaele; Wiedmann, Klaus-Peter; Hennigs, Nadine (Bingley : Emerald Group Publishing Ltd., 2013)
    Purpose: The authors' research was carried out with the aim of analyzing perception of luxury and luxury brands among an international sample of young people. Design/methodology/approach: This article was based on an ...
  • Vollmer, Sebastian; Martínez-Zarzoso, Inmaculada; Nowak-Lehmann, D. Felicitas (Berlin : De Gruyter, 2009)
    In this paper we assess the current relevance of different sources of international competitiveness. Relative prices, labor costs, and productivity are evaluated as determinants of a country's international competitiveness ...
  • Trimborn, Timo; Koch, Karl-Josef; Steger, Thomas M. (Cambridge : Cambridge University Press, 2008)
    We propose the relaxation algorithm as a simple and powerful method for determining the transition process in growth models numerically. This method has a number of important advantages: (1) It can easily deal with a wide ...
  • Gnutzmann-Mkrtchyan, Arevik; Lester, Simon (Cambridge : Cambridge University Press, 2017)
    The Panel Report in Ukraine-Passenger Cars provides an opportunity to revisit an old debate over the role of safeguard measures in the WTO. With regard to the legal findings, the Panel followed the established jurisprudence ...
  • Strulik, Holger (Cambridge : Cambridge University Press, 2010)
    It is well known that the performance of simple models of economic growth improves substantially through the introduction of subsistence consumption. How to compute subsistence needs, however, is a difficult and controversial ...
  • Theidel, Ulrike; Schulenburg, Johann-Matthias Graf von der (Heidelberg : Springer Verlag, 2016)
    Background: The AMNOG regulation, introduced in 2011 in Germany, changed the game for new drugs. Now, the industry is required to submit a dossier to the GBA (the central decision body in the German sickness fund system) ...
  • Damm, Kathrin; Volk, Janina; Horn, Andreas; Allam, Jean-Pierre; Troensegaard-Petersen, Ninette; Serup-Hansen, Niels; Winkler, Thomas; Thiessen, Ivonne; Borchert, Kathrin; Wüstenberg, Eike G.; Mittendorf, Thomas (Heidelberg : Springer Verlag, 2016)
    BACKGROUND: Allergic Rhinitis (AR) is a common disorder in Europe with Allergic Asthma (AA) as a frequent comorbidity. Allergy immunotherapy (AIT) is the only causal therapy of AR and AA, and can be administered as ...

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